Rolex & the US Open

The Pursuit of the Perfect Move
Rolex has long been a dedicated partner for some of the world’s greatest sporting challenges. This special relationship has deep roots in the world of tennis, which requires a competitive spirit, great skill, and excellence in motion. As the only Official Rolex Jeweler in Aruba, Gandelman is proud to reflect Rolex’s commitment to sporting excellence in tennis, which is brought to life at events like the US Open, which takes place each summer in New York.

The US Open is the final Grand Slam® tournament of the tennis season. As a privileged partner of the sport worldwide for almost 50 years, Rolex has been the event’s Official Timekeeper since 2018.

Published on August 19, 2024

Inaugurated in 1881, this tournament has been played on the hard surface at the USTA Billie Jean King National Tennis Center in Flushing Meadows, New York, since 1978. Among its 17 competition courts is the showpiece arena, Arthur Ashe Stadium, with a seating capacity close to 23,800, the largest in the sport worldwide.

Rolex & the US Open

A fusion of energy

The US Open is known for its electric ambience, a reflection of New York itself, “the city that never sleeps”. At this vibrant, dynamic event, the action also unfolds in the stands, where spectators are not afraid to give voice to their excitement. During matches, the energy emanating from the fans, the court and the city converge to galvanize the players.

Rolex & the US Open

Rolex Testimonees and the US Open

Amid this electric atmosphere, matches at this Grand Slam® tournament have become the stuff of legend. The five consecutive titles Roger Federer won from 2004 to 2008 are etched in memory.

Among its other tennis Testimonees, Rolex counts a host of fellow US Open winners, namely: Rod Laver, Chris Evert, Stefan Edberg, Pat Rafter, Justine Henin, Juan Martín del Potro, Angelique Kerber, Sloane Stephens, Bianca Andreescu, and Dominic Thiem. In 2022, Iga Świątek and Carlos Alcaraz added their names to this impressive list, with Coco Gauff following suit the next year.

They all embody technical precision and the quest to become a better version of oneself.

Rolex & the US Open

The tournament of trailblazers

The US Open is fertile ground for innovation in tennis. From introducing the tiebreak and scheduling games at night, to implementing Hawk-Eye Live – a digital refereeing system that makes line calls immediately – every effort is made to ensure the tournament remains as compelling as ever.

Rolex & the US Open

Rolex and tennis: partners for almost 50 years

Since Rolex first partnered with The Championships, Wimbledon, in 1978, the brand has enjoyed a privileged relationship with tennis, one founded on a shared philosophy: the perpetual quest for excellence, a passion for precision and innovation, the elegance of movement, unwavering effort, a respect for tradition and the drive to always push beyond personal limits.

Rolex & the US Open

Over the years, Rolex has extended its involvement in the sport, becoming the Premium Partner of world tennis in both the men’s and women’s game.

The brand supports most of the major competitions, including the four Grand Slam® tournaments, the season-ending ATP and WTA Finals, all of the high-status ATP Masters 1000 tournaments and nine of the WTA 1000 events, as well as the premier international team contests, the Davis Cup Finals and the Laver Cup.

Rolex & the US Open

Visit Gandelman

Here at Gandelman, we are proud to have four generations of family heritage behind our dedication to the Rolex brand, philosophy, and uncompromising quality. Rolex’s time-honored support for the world of tennis embodies a quest for greatness, which is also at the heart of our family’s passion and commitment to top-tier service and famous Aruban hospitality. Visit us in-store at our beautiful Rolex showroom in the heart of downtown Oranjestad, where our Rolex team looks forward to welcoming you and offering world-class guidance for your unique Rolex journey.

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